Holiday in Saint-Tropez

What makes Saint-Tropez special as a destination?

Saint-Tropez, the small fishing village on the Cote d’Azur, became the epitome of glamour and Mediterranean joie de vivre in the 1950s through Brigitte Bardot and the film 'And God Created Woman'. Despite its worldwide fame, the place has only about 4,500 inhabitants — a village with the aura of a global stage. The old fishing port is now a showcase for superyachts, where millionaires enjoy their aperitif alongside artists and tourists. The pastel-colored houses on Quai Jean Jaurès and the lively cafés (the legendary Café Sénéquier with its red chairs) create an irresistible backdrop. The citadel on the hill above the town houses a maritime museum and offers panoramic views over the bay and the Massif des Maures. Plage de Pampelonne, five kilometers to the south, stretches over 4.5 kilometers and is home to the world's most famous beach clubs — from the legendary Club 55 to Nikki Beach. However, quieter sections and public access also offer turquoise water and fine sand. Every Tuesday and Saturday, the Provençal market takes place at Place des Lices, where locals play pétanque and lavender honey, tapenade, and socca are sold. The Musée de l’Annonciade showcases works by Signac, Matisse, and Bonnard, who captured the light of Provence here. The best time to visit is from May to June and September, when Saint-Tropez reveals its charm without the crowds of high summer.