Holiday in Izmir

What makes Izmir special as a destination?

Izmir, the third largest city in Turkey, is a cosmopolitan metropolis on the Aegean Sea, captivating visitors with its Mediterranean flair, vibrant cultural scene, and relaxed lifestyle. Unlike Istanbul or Ankara, Izmir feels almost European: wide waterfront promenades, street cafes, modern art galleries, and a bustling nightlife define the cityscape. The Kordon, Izmir's legendary waterfront promenade, stretches for kilometers along the bay and is the social hub of the city — families stroll, athletes jog, and couples enjoy the sunset with a glass of Turkish tea. The Kemeralti Bazaar is one of the largest and oldest markets in Turkey: a labyrinth of covered alleys filled with spice vendors, goldsmiths, antique shops, and historic caravanserais. The clock tower at Konak Square is the city's landmark, and the Kadifekale (Velvet Castle) on the hill of the same name offers a panoramic view over the entire bay. Culinary-wise, Izmir is a hidden gem: the city is considered the birthplace of Boyoz (a flaky pastry), and the fish restaurants along the Kordon promenade serve freshly caught Aegean fish. Izmir is also an ideal starting point for day trips to Ephesus (one of the best-preserved ancient cities in the world, just 80 kilometers away), to Pamukkale, or to the charming Cesme Peninsula with its thermal springs and windsurfing spots.